Derick Jaros

Derick Jaros

Derick Jaros is the head of industry, commerce at Yext.

5 Key Omnichannel Marketing Tips Retailers Can Implement

With holiday shopping in full swing, retailers are executing on months of planning to ensure consistent sales in an ever-changing consumer climate. By focusing on the omnichannel consumer journey and delivering a consistent experience for customers throughout their path to purchase, brands will be able to maximize their efficacy this season and beyond. According to…

How Advanced Site Search Delivers a True Omnichannel Shopping Experience

As consumers return to in-person shopping, businesses everywhere are moving quickly to include the best parts of physical retail in the online customer journey. But retailers looking to take features from brick-and-mortar shopping and port them over to the online experience are thinking about it in the wrong way. Success in this new age of…