David Fletcher

David Fletcher

David Fletcher serves as Senior Vice President at ClearSale, a card-not-present fraud prevention operation that helps retailers increase sales and eliminate chargebacks before they happen. As a serial entrepreneur, he understands the particular pain points that affect business owners today, and how fraud management can provide real-world solutions to those problems. At ClearSale, he spearheads business development, sales, partnerships and alliances with top e-commerce organizations. Follow on LinkedIn, Facebook, Twitter @ClearSaleUS, or visit https://www.clear.sale.

What CX Means for D-to-C Profitability

Direct-to-consumer (D-to-C) was one of the hottest new trends in e-commerce last year, for both consumer and B-to-B brands. In August, eMarketer/Insider Intelligence reported that D-to-C comprised 14 percent of all U.S. e-commerce retail, after growing by 40 percent in 2020 because of the big pivot to digital shopping. The need to pivot and that…

How E-Commerce, M-Commerce and S-Commerce Are Setting New Customer Experience Standards

After 2020’s big shift to e-commerce and a year’s worth of rising expectations for customer experience (CX), what’s the state of CX in digital commerce now? It’s a question worth asking because 87 percent of companies say they’ll compete on CX this year. Meanwhile, the ways that people can buy online keep evolving, which means…