Dani Cushion

Dani Cushion

Dani Cushion is the chief marketing officer at Cardlytics (NASDAQ: CDLX), a fraud-free, native advertising platform.

With a focus on driving significant company growth, she has built out a best-in-class global marketing and communications team, and helped the company go public with the first tech IPO of 2018. Previously, she was SVP marketing and communications at Millennial Media, where she saw the company through its IPO and numerous acquisitions. She began her career in sports marketing at Major League Soccer, ISL, Millsport, and SiriusXM, and currently sits on the Board of Directors for not-for-profit organization Women in Technology. Dani graduated from Lehigh University with a Marketing major, and minors in Philosophy and Economics. She started every game for the women’s soccer team while there, and captained the squad her junior and senior years. Dani lives in Atlanta with her husband, three children, and a bunch of crazy pets.

Top Holiday Spending Trends for Merrier Marketing

The weather outside may be getting chilly, but the busiest retail season of the year is heating up. Holiday spend is on the rise, up 2 percent year-over-year, according to Cardlytics’ new data on holiday spending trends. While retailers have an opportunity to capture more holiday revenue this year, the competition will still be fierce,…

As the Summer Heats Up, So Does Competition for Back-to-School Spend

To many, it may feel as though summer still has a ways to go. But like it or not, retailers must face the fact that Amazon.com's first-ever 48-hour Prime Day ushered in the unofficial start of the 2019 back-to-school (BTS) shopping season, along with some heated competition for consumer spend. BTS is the second-largest shopping…

Scoring an ‘A’ With Back-to-School Shoppers

Back-to-school (B2S) shopping, the second largest shopping season of the year, is now in full swing and growing in popularity with consumers. With B2S shopping no longer just constrained to one specific day, there’s more opportunity than ever before to draw shoppers into stores and online. To make the most of their B2S marketing efforts,…