Chris Brubaker

Chris Brubaker
Retail Execs on Top Initiatives, KPIs, and Amazon and Trump

SLI Systems recently published its Q1 2017 E-Commerce Performance Indicators and Confidence (EPIC) Report. The key takeaways? Online retailing continues to prove its resilience with strong growth and a positive forecast for 2017 across regions. In fact, 94 percent of retail professionals were expanding their businesses during the first quarter — whether adding new product…

4 Ways Content Drives Commerce

To have a chance in the battle against Amazon.com and other megastores, retailers are arming their e-commerce sites with the most powerful online tools — and creative content is proving to be a valuable weapon of choice. Your online presence needs to be about much more than the products you sell. A website or mobile site…