Brad Malmberg

One of the downsides in consumers’ collective shift to spending more time online is the loss of a “personal touch” — that inimitable quality that comes from dealing with someone face to face. Nowhere is this more apparent than when shopping online.

Check out how adding wish lists to your web store can lead to increased sales and customer acquisition.

An online presence is more important than ever for retailers, regardless of size. Consumers have come to rely on the internet as a primary source of information to guide their purchasing decisions. In fact, consumers often complete their transactions online without ever visiting traditional brick-and-mortar stores or picking up catalogs. This raises a vital question for retailers: Does your web store have the features that'll draw traffic to your site and turn casual visitors into loyal customers?