Amitaabh Malhotra

Amitaabh Malhotra
4 Ways Retailers Can Leverage Social Commerce In-Store

More than 12,000 retail stores are expected to close in 2018, up from around 9,000 in 2017, according to commercial real estate firm Cushman & Wakefield. While physical retail is absolutely undergoing a seismic transformation, it’s not necessarily the apocalypse that headlines have made it out to be. In fact, a slew of digital-first brands,…

Should Retailers Ride the Cryptocurrency Roller Coaster?

Cryptocurrency may be the future of money, but it’s a tough sell in the retail world right now, and for good reason. The most familiar cryptocurrency unit, bitcoin, has been on a roller-coaster ride for the past few months, rising to a peak value near $20,000 in December 2017 before crashing below $6,000 in early…

A 2017 Holiday Shopping Survival Guide for Retailers

Something interesting happened as we spent countless news cycles prophesizing the demise of brick-and-mortar retail: 2017 Black Friday foot traffic at stores remained very high and barely saw any change from last year. Meanwhile, online shopping saw another 17 percent increase from last year, with mobile shopping accounting for almost 40 percent of those online…

How Retailers Can Better Engage Millennial Shoppers

Millennials are a powerful demographic for retailers. Today, there are around 80 million millennials in the U.S., representing 25 percent of the population. Accenture estimates that millennial shoppers’ annual spending will reach $1.4 trillion by 2020. Within a few years, millennials will “truly come into their own” in terms of spending power, accounting for 30…

The Changing Face of Retail: How to Drive Traffic and Sales

The rise of online retail has led to the decline of brick-and-mortar shopping, as consumers choose the convenience of clicking and buying from their home over going to the mall. While e-commerce growth shows no signs of slowing, physical retail must shift into high gear to adapt to the reality of technology taking over the…

The Changing Face of Brick-and-Mortar Retail: How to Stop the Bleeding 

We’ve all seen the headlines. Retailers across the board are shuttering stores or going out of business — Sears, Sports Authority, Kmart, Office Depot. The numbers are staggering. According to data from outplacement firm Challenger, Gray & Christmas, retailers have laid off approximately 44,000 workers in 2016 alone — all while Amazon.com boasts 31 percent year-over-year second quarter revenues. The discrepancy in retailer…