Amelia Neate

Amelia Neate

Amelia Neate is a Senior Manager at Influencer Matchmaker, an agency that partners influencers and brands across the globe, handling campaigns for the likes of eBay, Amazon and Boohoo.

February 17, 2020 The Person Behind the Product: The Growing Retail Power of Social Influencers

With more than 3.2 billion social media users worldwide, it's faster and easier than ever to market to consumers. Furthermore, influencers are increasingly using their social media status as a way to start up a retail brand. Research has found that 49 percent of consumers depend on influencer recommendations before they make a purchase, and…