Adam Kline

Adam Kline

Adam Kline is North America CEO for Biddeo, a global technology platform that helps advertisers and agencies expand the reach of online video ad campaigns while ensuring brand safety and suitability. Prior to joining Biddeo, Kline held the role of President of Rubicon Organization, where he was instrumental in driving the company’s market expansion and strategic partnerships, significantly boosting its global footprint. Before joining Rubicon, he was President and Founder of video game publisher 505 Games in North America and Head of New Media Enterprises at 20th Century Fox, where he led the team responsible for the company’s video game licensing and ecommerce initiatives.

Marketing

A Shorter Holiday Season Means Smarter, Faster Advertising: How Marketers Can Maximize a Compressed Shopping Window

December 18, 2024 at 7:56 pm

The holiday season has always been an important time for brands to attract shoppers and drive sales. Black Friday is the kickoff to the holiday shopping season. This time of the year always presents a challenge for advertisers and retailers due to the compressed time frame. With fewer days between shopping milestones, such as Black…