Tyler Haney, Founder and CEO, Outdoor Voices
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What was the pivotal marketing campaign or channel that really catapulted the business in its early days?
We’re constantly looking to engage with our community in real life, and social media enables us to not only connect with people online, but offline as well. Instagram has proved an invaluable way to encourage friends of the brand to come together for activities like jogs and yoga at our stores.
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