Top Women in Retail 2018: Liza Landsman, President, Jet.com
To see the full list of this year's Top Women in Retail honorees, click here.
What do you enjoy most about working in the retail industry?
It’s a very exciting time to be in retail. What I love most about it is the true blend of art and science that being a great consumer business requires these days. It's a convergence of math and consumer insights, which together create an exceptional customer experience.
What's the biggest challenge you've faced in your career, and how did you overcome it?
Thinking I could do it all. Eventually, you realize that making choices about where and how you spend your time is a big part of what defines you as a person and professional. Assuming you’ll never have to make trade-offs is polite fiction.
How would you describe your leadership style?
Direct, empathetic and empowering. I look to hire a smart ensemble of great general athletes with a few leftie power pitchers, trusting that as professional adults they can do their jobs well. My role is being able to set a clear vision, provide resources and clear any obstacles.
What's the best advice you ever received, and who gave you the advice?
Very early on, before my working career, my mom gave me great advice. She said, “You can get anything done in this world you want as long as you don’t care who gets the credit.” This orientation of “outcome over ego” is something that I’ve found incredibly helpful at every stage of my career.
What one new retail technology or trend do you believe will have the biggest impact in 2018, and why?
Smart use of augmented reality, which is a great way to bring real-world and digital channels together in a way that provides value and joy to consumers.
What do you enjoy doing when you're not working?
Spending time with my husband and two children, running, cooking, and smoking (meats!) on the weekends. I also love getting lost in a good book.