Tips to Boost Sales on Amazon.com

Of course, having to manually search your competitors’ pages can be a time-consuming process. That's why many retailers use software that tracks competitor pricing automatically. Programs such as Ability Channel Feed track your competitors’ pricing for each product they have on Amazon. This type of software monitors all of your Amazon products and lets you know if you can raise your price and still be the lowest priced or if you can lower your price and potentially win the Buy Box, helping you dominate sales for that product on Amazon.

Another big factor in winning the Buy Box is product availability. Make sure you always have stock available and your inventory is consistently updated on Amazon. This can be challenging if you have multiple outlets. Ensure that your inventory is up to date on Amazon by requiring that the software monitoring all of your product feeds through various outlets is integrated and updated frequently.

If you have the Buy Box and are earning quick sales, the last thing you want is to lose it because you didn’t have back-up stock ready. You also certainly don’t want a customer to order a product only to find out it's sold out. Have someone keep tabs on your account if you're ever away from work. Poor or slow service can quickly lead to negative feedback that will hurt your chances for both the Buy Box and future sales.

As you’ll quickly learn, Amazon is customer-centric to an almost fanatical degree. As an Amazon seller, you're expected to provide exceptional customer service at all times. This includes keeping up available inventory, avoiding canceled orders, quick delivery of products, and an even quicker response to questions or problems. Unresolved situations can greatly hurt your status in the Amazon community, so make sure to address negative feedback immediately.