Quarterly Catalog Success (Now All About ROI) Latest Trends Report on Mailing and Marketing Practices (October 2008)

And that gives you the opportunity to compare results from last October’s survey to see how your strategies have changed over the past 12 months. Simply look for the percentages in parenthesis that follow each result.

As with our previous surveys, this is a joint venture with the La Crosse, Wis.-based multichannel ad agency Ovation Marketing, which helped compile the e-blasts and charts.