Case Study: Signature Styles Boosts its Online Revenues Via Sales on Amazon

Upon learning of the changes that Amazon was making to its product categorization mapping last summer, Signature Styles was faced with a dilemma: Make the necessary adjustments to its Amazon data feed in-house, or contract the work out to a third-party provider. After doing its research and determining that completing the job internally would require up to 300 or more hours of IT work (not to mention the lost revenue during that transition period), plus the fact that there was a highly recommended vendor out there already doing this work seamlessly for other retailers, it became an easy choice.