Shaped Up, Shipped Out
How J&L Industrial Supply Became Irresistible Sale Bait.
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Paul Miller
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Having built up a retail chain of 35 locations by the middle of 2001, J&L began shutting the stores down in favor of building up the direct and online sales channels. It also began to fix up its fulfillment center, which was shaky at best at that time.
J&L kissed away $50 million in sales — about $42 million in retail and some $8 million in major MRO accounts. It's also winding down sales to original equipment manufacturers, having shrunk sales from more than $8 million in fiscal '03 to less than an estimated $2 million in fiscal '06. By fiscal '07, sales will be far below $1 million.
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Paul Miller
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