Before diving into a shoot, catalogers should hold a preproduction meeting to ensure everyone is on the same page when the shooting begins. "Sit the photographer down with the other creative talent and go over what's going to happen," she advises, "so that the first time they've met you and gotten familiar with the merchandise, you're not already on location or in a photo studio. This saves a lot of trouble later on."
Carolyn Heinze is a freelance writer and editor. Reach her at email@example.com.