With the Enlightened View
Phil Bonello broadens Gray Supply’s scope by moving into the home lighting marketplace
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Getting a new catalog started: “Previously, it was very difficult for consumers to easily source good-quality lamps. You had to go to interior designers or showrooms that were closed to consumers. We saw some lamps in catalogs and realized they were Asian-made knockoffs of better-quality lamps,” says Bonello. “We realized we could sell the real thing directly to end users.
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