Nordstrom Latest Retailer to Get Into the Charity Business

Nordstrom is hardly alone in its philanthropic efforts, however. Retailers such as TOMS Shoes, Warby Parker, Alex and Ani and countless others have all made charity a central component of their brand culture. And while the benefit of doing good for others is what drives these programs, it doesn't hurt the bottom line either. Consumers want to purchase from brands that they feel good about. It's no coincidence that the brands listed above are some of the fastest growing in the retail sector.