A Retailer's Guide to Optimizing Their IT Budget
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Well-focused, modest investments that can deliver return on investment within months and improving the customer checkout experience should be top priorities for all online retailers.
Economic Challenge
Financial difficulties continue to rumble on, and these are no more evident than at the small to midsize business level. Compared to large, global corporate businesses, small retailers have been forced to make bigger gains from smaller spend to survive in a fiercely competitive marketplace. With budgets becoming tighter however, increasing revenues by even the smallest amount has become no easy feat.
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- People:
- Emma Gooderham
- Places:
- UK
Emma Gooderham
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