4 Tips to Increase Customer Retention
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I'm an exemplary customer. I'm willing to subscribe to email specials, loyalty programs and attend store events. When I buy something, there are few things that can change my mind and keep me from revisiting a store.
I've worked in various retail settings, from corporate brands to small boutiques, and the dedication to customer interaction is a surefire way to increase sales, today and in the future. Regardless of the target, the approach should be the same.
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Melissa Eisenberg
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