Industry Eye: Catalogers’ Updates
u Specialty retailer Genesco in October launched a catalog for its children’s shoe division, Journeys Kidz. The 20-page catalog initially mailed to more than 200,000 homes.
u Online pet gifts merchant Chimpfeet.com launched its first catalog in November. Online since July, the new, 32-page print catalog was mailed to 50,000 customers who had requested it.