IRCE: Does a Group-Buying Site Make Sense for Your Business?

Curious about adding daily-deal sites to your list of marketing platforms? A lot of retailers are. Daily-deal sites are one of the fastest growing and hottest technologies in the retail industry today. But offering a daily deal requires a lot of hard work. Bob McKeon, founder and CEO of PictureItOnCanvas.com, shared his brand's experience working with Groupon at the Internet Retailer Conference and Exhibition yesterday in San Diego.