How Two Catalogers Are Saving Time and Money Using Digital Asset Management

* Consider the cost of implementation. Your company can’t afford lengthy periods of production down-time while complicated systems are implemented and integrated into the workflow.

* Don’t forget about staff. Determine who will use the system, but perhaps more importantly, determine how the solution will be managed, maintained and populated. Or consider an application service provider model.

* Plan for the learning curve. Many DAM solutions have easy-to-comprehend and self-explanatory interfaces. Others are a bit more complicated and require a robust understanding of rules-based logic. Translation: There will be a learning curve. Be sure it’s not too high, requiring an IT genius to work within the system.

Gretchen Peck is a freelance writer specializing in the graphic arts.