E-commerce: Six Things To Know Before Choosing a Web Host
2. Ask if your potential host’s network has blacklisted IP addresses. Many hosts care little about who’s actually being hosted on their networks, so long as the clients pay their bills. That situation could put you in the company of porn sites and spammers. Ethical issues aside, this does have a negative impact on customers if a network gets blacklisted for spamming. Because other networks often refuse e-mail from IP addresses that are blacklisted, your business could suffer if you rely on legitimate closed loop opt-in e-mail marketing to drive sales.
3. Don’t confuse size with stability. Just because a Web hosting company is big, that doesn’t mean it’s stable and secure. To protect yourself, ask some key questions:
* How long has the host been in business?
* Has ownership changed recently?
* Is the host profitable and cash flow positive from operation-generated revenue?
4. Don’t make price your only priority. The old saying “you get what you pay for” applies to most things in life, including hosting solutions. When you over-prioritize price, you risk choosing a host that provides you with a connection to the Internet and little else in terms of support.
5. Make sure your host has fully redundant data centers. When dealing with smaller vendors, check that they have their own data centers that are fully redundant, both in terms of power and connectivity. Ask these questions:
* How many connections are coming into the facility?
* What’s the average use of those connections? No matter how large the connection, if it’s running at maximum capacity it will be slow.
* Do the servers have a redundant power source, such as an on-site generator? If so, how often is the generator tested?
* What security measures are in place for the network?
* What type of fire suppression systems are in place?