Catalog Doctor: Intense, Competitor Analysis
Patient: Doc, I feel like my competitors are growing, but my business remains flat. Do you have any suggestions?
Catalog Doctor: Studying your competitors is a great way to get ideas on how to reinvigorate your catalog program, regain market share and revitalize your customer base.
Patient: Can you prescribe something for me, Doc?
Catalog Doctor: Here are 10 easy tips for doing a competitor analysis to help you find your rivals’ strengths and weaknesses, and zero in on your best paths for growth.