Blue Nile Appoints Former Target Exec as CEO

By Taylor Knight

Blue Nile, the diamond and fine jewelry retailer, has appointed Jason Goldberger as president and CEO. Goldberger has more than 20 years of experience in merchandising, digital innovation, marketing, and product management across leading retail organizations including Target, Gilt Groupe, Hayneedle, and Amazon.com. He mostly recently served as chief digital officer and president of Target.com, where he was responsible for digital strategy and execution.

“Blue Nile has offered customers unsurpassed value in an easy, intuitive shopping experience for nearly 20 years," said Goldberger. "I'm truly excited to lead the company in deepening our relationship with customers to accelerate the growth of our business. We will continue to build on our leadership position to drive profitable growth through enhanced marketing, investments in the user experience, improved sourcing, and a continued focus on offering the most compelling diamond and fine jewelry assortment in the world."

Goldberger replaces Harvey Kanter, who will now serve as Blue Nile's chairman.

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Taylor Knight Author's page Taylor Knight is an associate content editor for Target Marketing and Total Retail. She enjoys writing and creating video content to interact with an audience.