Active Retailers on Facebook Find Black Friday Success
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<%2Fa>%20on%20retailers’%20growth%20on%20Facebook%20conducted%20by%20marketing%20agency%20Media%20Logic.%20The%20study%20spanned%20from%20July%202010%20to%20September%202010,%20and%20saw%20over%20100%20retailers%20grow%20their%20fanbase%20by%20exceptional%20margins.%20The%2010%20days%20leading%20up%20to%20Black%20Friday%20weekend%20were%20no%20different,%20and%20retailers%20"liked"%20what%20they%20saw.%0D%0A%0D%0Ahttps%3A%2F%2Fwww.mytotalretail.com%2Farticle%2Fblack-friday-benefits-retailers-facebook%2F" target="_blank" class="email" data-post-id="8457" type="icon_link">
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The more active a brand is on Facebook, the better chance consumers will "Like" it. This was the key finding from a recent study on retailers' growth on Facebook conducted by marketing agency Media Logic. The study spanned from July 2010 to September 2010, and saw over 100 retailers grow their fanbase by exceptional margins. The 10 days leading up to Black Friday weekend were no different, and retailers "liked" what they saw.
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Meredith Cunningham
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