On the Web: A Preview of Google Instant Previews: Is it a Game Changer?
7 ways to prepare for the search behemoth’s newest enhancement
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Amy Africa
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Users make decisions about your website in less than a second. Their entire decision is based on visual clues of the first view they see. (Consultants can debate whether users will scroll until the cows come home, but the fact is, while they'll scroll, 80 percent — technically about 76 percent — of their time is spent on the first view they see.)
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