5 Tips to Thrive Post ‘Mobilegeddon’

4. Can you and your customers view their data at anytime? A consolidated system can provide important updates for you and a seamless shopping experience for your customers. For example, if they purchase a dress in-store, they can view that data online when they come to buy the matching shoes or belt the following week. In addition, you can cater loyalty programs and marketing messages to your customers far more effectively with seamless integration.

5. Is your online store secure? Ensure that your website offers secure payment gateways. Your web developer can help you with this.

Online growth is inevitable for retailers, but how you react and adapt to this change as an economy will determine your overall success in the online marketplace.

Aaron Blackman is the founder and CEO of Retail Express, Australia's leading cloud-based retail management system. Connect with Aaron on LinkedIn.