4 Shopping Patterns for E-Retailers to Track
By
David King
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In-market timing that's linked to one integrated model can guide more profitable marketing to the right target at the right time. With the rich amount of data e-retailers can collect about customers, they can better take advantage of in-market timing than store retailers. Brick-and-mortar retailers only know what individual customers bought, not how many times they came to the store without buying or how much time they spent.
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- Companies:
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David King
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