4 Best Practices for Affiliate Marketing Success

As affiliate marketers become more sophisticated in their ability to offer highly targeted traffic sources, brand marketers will respond with more of their advertising dollars. However, as these brands turn time and again to cost-per-action (CPA) affiliate marketing to reach new customers and generate leads, they need to know the best practices in order to achieve real-time results. Here are four best practices brands should employ in their affiliate marketing programs: