3 Tips to Drive E-Commerce Sales This Holiday Season

It's also important to prep your website for holiday shoppers and make popular gift items easy to find. Highlight the most sought after seasonal products and services on your homepage and throughout your site to ensure visibility and one-click access to products. You can also display related items and services on product pages to help boost average order value. Finally, since shipping is a key factor for holiday purchases, make sure your shipping fees and timetables are prominent and easy to find.