3 Email Marketing Trends for 2013 and Beyond

Admail.net
251 W. Garfield Rd.
Aurora, OH 44202
www.admail.net

Admail.net is an all-in-one web-based email marketing solution that combines the best aspects of digital marketing, including social media integration and list-building tools with QR codes. Powerful enough for enterprise-level customers, with plans starting as low as $149 per year. Customer service is our No. 1 priority.

Bronto Software
Washington Building
324 Blackwell St., Suite 410
Durham, N.C. 27701
www.bronto.com

Bronto Software provides a cloud-based marketing platform for retailers to drive revenue through their email, mobile and social campaigns. The platform is used by over 1,000 organizations worldwide, including Party City, Armani Exchange, Timex, Samsonite and Gander Mountain. Bronto is listed as the leading self-service email marketing provider to the Internet Retailer Top 1000.

ExactTarget
20 N. Meridian St.
Indianapolis, IN 46204
www.exacttarget.com

ExactTarget is a leading global provider of cross-channel digital marketing software-as-a-service solutions that empower organizations to communicate with their customers through email, mobile, social media, web and marketing automation. ExactTarget’s suite of integrated applications enables marketers to plan, automate, deliver and optimize campaigns to improve return on marketing investment.

RedEye
33 Plymouth St., Suite 101
Montclair, N.J. 07042
www.redeye.com/us

Established in 1997, RedEye is the leader in behavioral email marketing solutions. RedEye offers an integrated service of web analytics, email marketing and website usability focusing on analyzing user behavior to increase online conversion and improve customer return on investment. RedEye assists global companies specializing in the insurance, retail, nonprofit and financial services industries in growing their e-commerce business. RedEye has offices in the United Kingdom, Germany and the United States. For more information visit redeye.com/us, call 1-800-291-1327 or follow us on Facebook and Twitter.

StreamSend
1107 9th St., Suite 340
Sacramento, CA 95814
www.streamsend.com

Powerful email marketing and social tools that deliver results! StreamSend offers powerful, cutting-edge features at a fraction of the price of others. With our smart message delivery system, you can create your message once and deliver it everywhere!

Email templates;
customizable sign-up forms;
triggers and autoresponders;
advanced segmentation;
video emails;
share to Facebook, Twitter, Google+, Pintrest and more; and
track email, social and video from one location.

YesMail Interactive
309 SW 6th Ave., Suite 700
Portland, OR 97204
www.yesmail.com

Yesmail Interactive powers intelligent customer interactions. As a leading email marketing services and software provider, Yesmail enables the world’s best brands to use data-driven insight to create relevant interactions in real time. With Yesmail’s unmatched expertise in technology, insight and services, marketers create optimized customer interactions that generate the best results.

In a keynote presentation at eM+C's (sister brand of Retail Online Integration) All About eMail Live! conference earlier this year, David Daniels, CEO and co-founder of The Relevancy Group, a provider of marketing consulting and research services, highlighted five trends that email marketers need to be aware of if they hope to succeed in today's crowded marketplace. Here are three of those trends:
1. Privacy takes on personalization. Collect data that you can actually use; if you're not going to use the data, don't collect it. Furthermore, honor your subscribers’ preferences by updating your terms of service. Lastly, embrace the Online Trust Alliance's Data Protection & Breach Readiness Guide to help you understand the evolving privacy landscape, enhance data security and develop data loss incident plans.

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Special Report: 3 Email Marketing Trends for 2013 and Beyond