Zappos Introduces PinPointing, a Pinterest Shopping Companion Tool
Ask any dedicated online shopper about the tools in his or her digital arsenal and you'll hear about Pinterest. You may also hear complaints about how difficult it is to shop on the site. Unless an image has been pinned directly from a retailer's site, useful hyperlinks and information (e.g., product name) in the description are rare. Instead, you're likely to find a description supplied by the pinner along the lines of "colorful ballet slippers" or "Flares. flares. #fall." Telepathy or Nancy Drew-level skills are required to find pinned items.