Zappos Labs: Retailer’s San Francisco Office Searches for Disruptive New Ideas
Zappos.com left San Francisco way back in 2004. Since then it's become closely associated with its new home in Nevada. In fact, CEO Tony Hsieh is working to revitalize downtown Las Vegas, in part by turning it into a startup hub. At the same time, the Amazon.com-owned online retailer hasn't entirely severed its connection to the Bay Area. In 2010, it reopened an office in San Francisco, one that's focused on experimenting with cool new ideas.