With Fashion Strategy, Can eBay Boost Emerging Designers and Itself?
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For all but the most well capitalized young brands, opening physical retail stores is cost-prohibitive. With online sales of apparel and accessories growing faster than any other product category except consumer electronics, e-commerce offers emerging fashion labels a more attainable path to a lucrative direct-to-consumer retail channel. But building a standalone online store can also be a cost-intensive and technically daunting undertaking. Then, there's the