Whole Foods Unveils Greener Gift Cards

Whole Foods Market is now offering more eco-friendly gift cards, eliminating plastic cards in lieu of two formats - one made of paper and the other of responsibly-harvested wood. These greener options will replace the natural and organic grocer's 100 percent recycled plastic cards, which will still be accepted but phased out over time. The new paper cards are 50 percent post-consumer waste. Both the paper and wood gift cards are certified by the Forest Stewardship Council (FSC) and have a lower carbon footprint, are reusable, recyclable, compostable and require less energy to be produced.