Warby Parker Trailblazed a New Type of Commerce … What's Next?
"So, there's this glasses company that will send you four … no, five frames so you can try them on at home," a friend told me recently. If we were on a trivia show I would have slammed down my buzzer and announced, "Warby Parker!" But this wasn't a game and I actually didn't feel all that cool when I replied, "Yes, I got my glasses from that company more than a year ago." Instead, it felt like I bumped up against the wall of my tech bubble. Ah, life.