Top 5 Best-in-Class Omnichannel Retailers
Some of the industry's most familiar names landed at the top of a list of retailers deemed to be leading omnichannel enterprises by their peers. In RIS News' Omnichannel Readiness report, tied for first and chosen by 45.8 percent of retailers are perennial leaders Nordstrom and Apple. Macy's tallied 37.5 percent of the vote, with Wal-Mart trailing closely behind with 33.3 percent. Rounding out the best-in-class list are Target and Best Buy with 20.8 percent apiece. These retailers are held up by their peers as enterprises that enable a seamless shopping experience across channels by integrating services, technologies and processes.