The 25 Most Innovative Consumer and Retail Brands

Our objective in creating the CircleUp25 was to honor 25 companies that are starting to change the way we live our lives — companies that influence what we eat, what we wear and what we use every day of our lives. They're companies that lead us to decide where and how we shop. They're the most innovative consumer and retail brands that exist. In short, they're innovative businesses that go far beyond our local farmers markets. They're reinventing industries.