Street Fashion Finds a New Meaning With Retail Trucks That Ferry New Styles and Low Prices All Over Town
You trust food trucks to fill your stomach, why not let shopping trucks fill your closet? Whether you need beachy espadrilles, some bold Thierry Lasry sunglasses or a last-minute mani-pedi, there's a store on wheels for every fashion and beauty desire. And the drivers of this trend say they'd rather be on the road than parked at a brick-and-mortar. "I never really wanted to start a store," says the Styleliner founder Joey Wolffer, 31, who jump-started the mobile shopping movement by converting an old potato chip delivery van into a high-end boutique in 2010.