States’ Drive to Collect Taxes on Internet Sales is a Blow to Marketers

On a dreary day last April, Tim Storm, the founder of FatWallet, and his 54 employees formed a convoy of some 30 cars, three moving trucks and a trailer laden with two fiberglass cows, and drove five miles north from their old corporate home in Rockton, Ill. to the new FatWallet headquarters in Beloit, Wis.