December 16, 2010 'New Era of Price Transparency' Ushered in by Smartphone Users Facebook Facebook Twitter Twitter LinkedIn LinkedIn %0D%0A%20%20%20%20%0D%0A%20%20%20%20%20%20Marketers%20must%20now%20contend%20with%20shoppers%20who%20can%20use%20their%20smartphones%20inside%20stores%20to%20check%20whether%20the%20specials%20are%20really%20so%20special,%20and%20if%20the%20rest%20of%20the%20merchandise%20is%20reasonably%20priced.%0D%0A%20%20%20%20<%2Fp><%2Fa><%2Fspan>%0D%0A%20%20<%2Fdiv>%0D%0A%0D%0A%0D%0Ahttps%3A%2F%2Fwww.mytotalretail.com%2Faggregatedcontent%2Fsmartphone-shopping-lessens-advantage-retailers%2F" target="_blank" class="email" data-post-id="24871" type="icon_link"> Email Email 0 Comments Comments Marketers must now contend with shoppers who can use their smartphones inside stores to check whether the specials are really so special, and if the rest of the merchandise is reasonably priced. Read The Full Article The Wall Street Journal 0 Comments View Comments Related Content GameStop Names Investor Ryan Cohen is New CEO A Retailer's Battle Plan to End Brand Fraud Marketing Tips for the Holiday Shopping Season The Evolution of AI in Retail is Just Beginning What’s Next for RMNs and Consumer Engagement Shopify Investing in Wholesale Platform Faire Comments
%0D%0A%20%20%20%20%20%20Marketers%20must%20now%20contend%20with%20shoppers%20who%20can%20use%20their%20smartphones%20inside%20stores%20to%20check%20whether%20the%20specials%20are%20really%20so%20special,%20and%20if%20the%20rest%20of%20the%20merchandise%20is%20reasonably%20priced.%0D%0A%20%20%20%20<%2Fp><%2Fa><%2Fspan>%0D%0A%20%20<%2Fdiv>%0D%0A%0D%0A%0D%0Ahttps%3A%2F%2Fwww.mytotalretail.com%2Faggregatedcontent%2Fsmartphone-shopping-lessens-advantage-retailers%2F" target="_blank" class="email" data-post-id="24871" type="icon_link"> Email Email 0 Comments Comments