Sephora, Nordstrom, Macy's Top Prestige Mobile Rankings

Digital think tank L2 says that Sephora, Nordstrom, Macy's and NET-A-PORTER are the most "mobile-competent" among what it calls "prestige" brands. In L2's new study, Prestige 100 Mobile IQ, the most recognizable brands were measured across 250 parameters, including their mobile sites, apps, marketing approaches and innovation.