Paper Coupon Activity Down in 2011
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Free-standing insert coupon activity dropped 3.9 percent over the first six months of 2011 vs. the same time period a year ago. The decline is the first reported in the first half of the year since 2008, when there was a 3.4 perccent decline.
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- People:
- Mark Nesbitt
- Marx
- Places:
- Minneapolis
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