Pinterest Launches Dedicated Shopping Section

Pinterest started adding a buy button to pins back in June, and today those buyable pins are becoming even easier to shop. First, buyable pins are rolling out to Android, so they're now available on both of Pinterest's mobile apps. But the bigger news is that Pinterest is also making buyable pins much simpler to find through The Pinterest Shop, which is essentially a store inside of Pinterest that's composed entirely of buyable pins. The Pinterest Shop will include "on trend" curated collections of clothing, jewelry and home goods. Individual retailers will also be able to set up shops in there, highlighting their own products.