Online Video for Retail Gains Sophistication
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<%2Fspan><%2Fspan>%0D%0A%0D%0A%20%20What%20are%20the%20most%20important%20things%20retailers%20want%20from%20online%20video%3F%20Broadly%20speaking,%20they’re%20trying%20to%20improve%20the%20customer%20shopping%20experience.%20Integrating%20video%20is%20a%20great%20way%20to%20do%20that.%20From%20a%20quantitative%20perspective,%20they’re%20looking%20to%20increase%20sales%20conversion%20rates%20and%20at%20the%20same%20time%20drive%20more%20traffic%20to%20their%20site.<%2Fspan>%0D%0A%0D%0A%0D%0Ahttps%3A%2F%2Fwww.mytotalretail.com%2Faggregatedcontent%2Fonline-video-retail-gains-sophistication%2F" target="_blank" class="email" data-post-id="28075" type="icon_link">
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What are the most important things retailers want from online video? Broadly speaking, they’re trying to improve the customer shopping experience. Integrating video is a great way to do that. From a quantitative perspective, they’re looking to increase sales conversion rates and at the same time drive more traffic to their site.
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