Macy's to Expand Same-Day Delivery to New U.S. Markets, Challenging Amazon

Macy's is expanding same-day delivery to several new U.S. markets this summer, one of the most aggressive pushes by a brick-and-mortar retailer in an area dominated by e-commerce giant Amazon.com, according to a Macy's official. Macy's, the nation's largest department store chain, already offers same-day delivery services in eight markets. By partnering with Deliv, an Uber-like startup that uses a fleet of contract drivers to pick up online orders from stores and malls, the retailer has found a cost-effective way to expand, said the Macy's official, who spoke on condition of anonymity.