Lids, Bleacher Report Team on New E-Commerce Site, Retail Presence

Specialty retailer and team dealer Lids Sports Group has teamed with internet sports media destination Bleacher Report to launch a Bleacher Report Store site in connection with BleacherReport.com. Through the agreement, Lids will develop, host, maintain and be responsible for the retail operations of the Bleacher Report Store. A specific “Shop” link will appear on the Bleacher Report website, as well as the mobile app, to drive fans to the new online Bleacher Report Store.