Infographic: Proof That Pinterest Drives Sales and its Fans Spend Big
Pinterest recently picked up a cool $100 million in funding led by Japanese online shopping giant Rakuten, placing its value in the region of $1.5 billion. That's huge — bigger than Instagram — but perhaps justified if the Pinteresting effect is reverberating through e-commerce sites. Here's some proof that it is: Shopify, which supplies back-end e-commerce services to 25,000 online stores, asked its partners whether Pinterest users are buying anything. The results are impressive.