Ikea Creates Touch-Screen Mittens to Tie-In With iPad Catalog Launch

To launch Ikea's iPad catalog, agency SMFB had to circumvent the Norwegian winter, when gloved fingers can't swipe a touchscreen device. The solution is called Berora, a simple sewing kit that lets you stitch a conductive thread onto your glove's index finger so that you can swipe away without fear of frostbite.